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Why Use a Broker to Sell? | What is my Business Worth? | Is my Business ready to Sell? | Seller's Cash Flow Worksheet ©
   
   
     
  A professional intermediary earns his fee by selling a company. Most brokers represent the seller, and those who belong to the International Business Brokers Association pledge to maintain a code of standards in their fiduciary responsibility to clients. These obligations include:
  • Protect and promote the best interests of the client
  • Maintain confidentiality of client’s proprietary information.
  • Obtain terms and conditions of agreements in writing
  • Perform all services with integrity, honesty, care, good faith and fair dealing
On a practical note, brokers help sellers to exit their companies by:
  • Matching buyer qualifications to appropriate companies
  • Maintaining inventories of multiple opportunities to attract more qualified buyers
  • Keeping objectivity in a highly emotional process
  • Advising owners and negotiating on their behalf
  • Locating financing so buyers can close the deal.
 
     
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